The Golden Globes and CBS have reached a five-year deal to broadcast the annual award show and stream it live on Paramount+, it was announced Monday. The new agreement, which begins with January’s telecast, gives the Globes a new broadcast home following years of turmoil. The Globes had long resided at NBC before scandal enveloped the organization behind the awards, leading NBC to give them up.
Quick Read
- New Broadcasting Deal: The Golden Globes have secured a five-year broadcasting agreement with CBS, which includes live streaming on Paramount+.
- Shift from NBC: This deal marks a new chapter for the Golden Globes, which previously aired on NBC but faced issues due to scandals surrounding the organizing body.
- Ratings Improvement: The 81st Golden Globes, aired by CBS, experienced a significant ratings boost, attracting 9.4 million viewers, a 50% increase from the previous year.
- CBS’s Commitment: CBS expressed satisfaction with the collaboration, highlighting the Globes as a unique live event that enriches the network’s annual programming.
- Event’s Recovery: Despite past controversies and a temporary industry boycott due to diversity issues within the HFPA, the latest ceremony, featuring notable stars and performances, helped regain stability for the Golden Globes.
- Organizational Changes: In response to the controversies, the HFPA was dissolved, and the Globes underwent a transformation into a for-profit venture, now owned by Eldridge Industries, Dick Clark Productions, and Penske Media.
- Future Outlook: The partnership with CBS and the organizational restructuring aim to rejuvenate the Golden Globes, ensuring its continued significance in the entertainment industry.
The Associated Press has the story:
Golden Globes land 5-year deal to air on CBS, stream on Paramount+
Newslooks- NEW YORK (AP) —
The Golden Globes and CBS have reached a five-year deal to broadcast the annual award show and stream it live on Paramount+, it was announced Monday.
The new agreement, which begins with January’s telecast, gives the Globes a new broadcast home following years of turmoil. The Globes had long resided at NBC before scandal enveloped the organization behind the awards, leading NBC to give them up.
CBS stepped in to air the 81st Golden Globes in January, and was rewarded with a ratings boost. The telecast pulled in an average of 9.4 million viewers, up about 50% from 2023, when NBC moved the Globes to a Tuesday.
“CBS’ collaboration with the Globes for this year’s broadcast was a big win for both of us and established strong momentum for awards shows in 2024,” said George Cheeks, president and chief executive of CBS, in a statement. “The Globes is a one-of a-kind live event that adds another marquee special and valuable promotional platform to CBS’ annual calendar.”
Though host Jo Koy drew bad reviews, a ceremony that featured Hollywood stars as well as Taylor Swift helped stabilize a Golden Globes that for a time was teetering on the brink. After The Los Angeles Times reported that the Hollywood Foreign Press Association had no Black members, Hollywood boycotted the organization and the 2022 Globes were booted off the air.
The HFPA has since been dissolved. The Globes were acquired by Eldridge Industries and Dick Clark Productions, which Penske Media owns, and turned into a for-profit venture.
“CBS stepped up for the Globes during a very challenging time, and inherently understood its value, while having the foresight, imagination and conviction to bring this iconic show to its many platforms,” Jay Penske, chief executive of Penske Media, said in a statement.
Terms of the deal were not disclosed.
