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Harris Favored by Hispanic Women, Men Lean Toward Trump in Key issues

Hispanic voter poll 2024/ AP-NORC Hispanic voter analysis/ Harris Trump Hispanic voter support/ election 2024 Hispanic gender divide/ economy Hispanic voters/ Newslooks/ WASHINGTON/ J. Mansour/ Morning Edition/ A recent AP-NORC poll reveals that Hispanic women hold a more favorable view of Vice President Kamala Harris than Hispanic men, who are somewhat divided and more inclined to see former President Donald Trump as aligned with their key concerns, such as the economy.

FILE – This combination of photos shows Republican presidential nominee former President Donald Trump, left, and Democratic presidential nominee Vice President Kamala Harris during an ABC News presidential debate at the National Constitution Center, Tuesday, Sept. 10, 2024, in Philadelphia. (AP Photo/Alex Brandon, File)

Key Takeaways: AP-NORC Poll on Hispanic Voter Perspectives

  • Gender Divide: Hispanic women view Harris favorably, while Hispanic men are more split.
  • Support for Trump: More Hispanic men feel Trump aligns with their values and priorities.
  • Economic Concerns: The economy remains the top issue across Hispanic voters.
  • Cultural Representation: Harris is seen as more representative of Hispanic culture.
  • Key States: Hispanic voter preferences could be pivotal in swing states like Arizona.

Harris Favored by Hispanic Women, Men Lean Toward Trump in Key issues

Deep Look

A recent AP-NORC poll shows a notable divide among Hispanic voters regarding Vice President Kamala Harris and former President Donald Trump, with Hispanic women generally supporting Harris more favorably, while Hispanic men are more divided, often expressing a preference for Trump’s stance on core issues such as economic stability.

According to the poll, 6 in 10 Hispanic women view Harris somewhat or very favorably, contrasting with just 45% of Hispanic men who share that opinion. About half of Hispanic women believe Harris is prepared for the presidency, compared to roughly a third of Hispanic men, indicating a significant gender gap. This difference may be driven in part by perceptions of Trump’s “toughness” and his positions on major policy areas. While 50% of Hispanic men feel Trump’s strength suits the presidency, only about a third of Hispanic women agree.

Economic priorities unite Hispanic voters, with around 80% identifying the economy as a top concern this election season. Rising grocery prices and overall costs are pressing issues, leading many Hispanic voters to base their preferences on candidates’ economic policies. Daysi Garcia, a 44-year-old former Democrat from Pennsylvania, shared that economic pressures shifted her support toward Trump despite differing views on some of his policies. Similarly, Antonio Melcon, a 65-year-old Republican from Florida, emphasized that the cost of living is his primary issue and views Trump as the best candidate to address these concerns.

Healthcare and crime are also crucial factors, with roughly 60% of Hispanic voters listing them as important issues. For Sebastian Diaz, an independent from Massachusetts, healthcare access is essential, and he favors policies aligned with a more universal approach to healthcare.

Despite the divide on specific issues, about 40% of Hispanic voters feel that Harris better represents their cultural background, citing her experience as the daughter of immigrants as relatable. Sonia Montoya, a Chicago Democrat, sees Harris’s mixed-race background as reflective of the diverse American experience and feels she understands the discrimination and challenges often faced by minority communities.

In a political landscape where Hispanic voters have historically leaned Democratic, the gender gap in support for Harris and Trump’s appeal among some Hispanic men underscore the potential for shifts, especially in swing states like Arizona. Trump’s continued focus on the economy and other conservative issues aims to court these voters, even as Harris holds an edge among women on shared cultural values and empathy.

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