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Rishi Sunak’s campaign to stay British PM showed his lack of political touch

Rishi Sunak’s campaign to remain Britain’s prime minister showed a lack of political touch. The Conservative Party’s problems were grave before Friday’s resounding election defeat but missteps by Britain’s richest prime minister contributed to its defeat. Predecessors such as Tony Blair and Boris Johnson were more politically astute and able to connect with voters. As for Sunak, he didn’t have to call the election until Jan. 2025. He defied political advice by doing so in May — with Conservative support dwindling steadily amid an economic slump, ethics scandals and a revolving door of leaders over the last two years — and announced the July 4 date in the pouring rain.

Quick Read

  • Rishi Sunak’s campaign to remain British prime minister revealed a lack of political touch, contributing to the Conservative Party’s resounding election defeat.
  • Despite being the richest prime minister, Sunak’s missteps, including calling an early election and leaving a major D-Day commemoration early, hurt his campaign.
  • Previous leaders like Tony Blair and Boris Johnson connected better with voters, while Sunak struggled with economic woes and internal party divisions.
  • Sunak, born in 1980 to Indian descent parents, was the UK’s first leader of color and first Hindu prime minister.
  • His rapid rise in politics included a pivotal role as Treasury chief during the COVID-19 pandemic, where he implemented significant economic support packages.
  • Sunak’s economic policies, reminiscent of Margaret Thatcher, initially made him popular, but later high taxes and cost of living issues diminished his appeal.
  • The Conservatives faced a 30-point deficit against Labour when Sunak replaced Liz Truss, whose brief tenure was marked by economic turmoil.
  • Sunak’s inability to unify his party and address voter concerns ultimately led to his concession and plans to serve in Parliament until 2029.
  • Sunak, educated at Winchester College, Oxford University, and Stanford University, has a background in hedge fund management and is married to Akshata Murty, daughter of Infosys’ founder.
  • Despite his wealth and impressive resume, Sunak was seen as out of touch with ordinary voters, which played a significant role in the election outcome.

The Associated Press has the story:

Rishi Sunak’s campaign to stay British PM showed his lack of political touch

Newslooks- LONDON (AP) —

Rishi Sunak’s campaign to remain Britain’s prime minister showed a lack of political touch. The Conservative Party’s problems were grave before Friday’s resounding election defeat but missteps by Britain’s richest prime minister contributed to its defeat.

FILE – Liz Truss, right, and Rishi Sunak on stage after a Conservative leadership election hustings at Wembley Arena in London, Wednesday, Aug. 31, 2022. (AP Photo/Kirsty Wigglesworth, File)

Predecessors such as Tony Blair and Boris Johnson were more politically astute and able to connect with voters. As for Sunak, he didn’t have to call the election until Jan. 2025. He defied political advice by doing so in May — with Conservative support dwindling steadily amid an economic slump, ethics scandals and a revolving door of leaders over the last two years — and announced the July 4 date in the pouring rain.

FILE – Britain’s Chancellor Rishi Sunak, British Prime Minister Boris Johnson and Chief scientific officer Patrick Vallance give a press briefing about the ongoing situation with the COVID-19 coronavirus outbreak, inside 10 Downing Street in London, Tuesday, March 17, 2020. (AP Photo/Matt Dunham, Pool, File)

What’s more, the Conservative Party didn’t appear ready for the campaign compared with Labour, and voters haven’t really felt the improvement in Britain’s economy yet.

“I have heard your anger, your disappointment, and I take responsibility for this loss,” Sunak said in his final speech as prime minister outside the residence at 10 Downing St.

FILE – Rishi Sunak meets supporters as he arrives to attend a Conservative Party leadership election hustings at the NEC, Birmingham, England, Tuesday, Aug. 23, 2022. (AP Photo/Rui Vieira, File)

Arguably, Sunak’s biggest blunder — one that prompted him to apologize and which many analysts think was the final death knell of the Conservative Party’s campaign — was his decision to leave early from the 80-year D-day commemorations in northern France on June 6.

Critics said the decision to skip the international event that closed the commemorations showed disrespect to the veterans and diminished the U.K.’s international standing. Other world leaders including President Joe Biden, French President Emmanuel Macron, German Chancellor Olaf Scholz and Ukrainian leader Volodymyr Zelenskyy all were present. As was Keir Starmer, the U.K.’s new prime minister.

FILE – U.S. President Joe Biden and Britain’s Prime Minister Rishi Sunak, left, leave 10 Downing Street after a meeting in London, Monday, July 10, 2023. (AP Photo/Frank Augstein, File)

Born in 1980 in Southampton on England’s south coast to parents of Indian descent, Sunak became Britain’s first leader of color and the first Hindu to become prime minister. At 42, he was Britain’s youngest leader for more than 200 years.

FILE – Britain’s Prime Minister Rishi Sunak right, reaches to shake hands with President of France Emmanuel Macron ahead of a bilateral meeting during the COP27 summit, in Sharm el-Sheikh, Egypt, Nov. 7, 2022. (Stefan Rousseau/Pool Photo via AP, File)

A former hedge fund manager at Goldman Sachs who married into a billionaire Indian family, Sunak rose rapidly within Conservative ranks. Now 44, he become Treasury chief on the eve of the coronavirus pandemic. Within weeks, he had to unveil the biggest economic support package of any Chancellor of the Exchequer outside wartime, a package that many saw as saving millions of jobs.

FILE – British Prime Minister Rishi Sunak, left, is welcomed by Italian Prime Minister Giorgia Meloni during a G7 world leaders summit at Borgo Egnazia, southern Italy, Thursday, June 13, 2024. (Christopher Furlong/Pool Photo via AP, File)

Long a low-tax, small-state politician despite the high-spending nature of that package, Sunak had a record of idolizing former Prime Minister Margaret Thatcher. Smooth, confident and at ease with the march of modern technology, Sunak was dubbed “Dishy Rishi” and quickly became one of the most trusted and popular faces within Johnson’s administration during the rigors of the pandemic.

FILE – Britain’s Prime Minister Rishi Sunak, center left, and Ukrainian President Volodymyr Zelenskyy arrive for a press conference at the Presidential Palace in Kyiv, Ukraine, Friday, Jan. 12, 2024. (Stefan Rousseau/Pool via AP, File)

Johnson was forced to quit in the summer of 2022 after being adjudged to have lied to Parliament over breaches of coronavirus lockdowns at his offices in Downing Street. As if that wasn’t bad enough, trust in the Conservatives tanked further when his successor Liz Truss backed a package of unfunded tax cuts that roiled financial markets and sent borrowing costs surging, particularly for homeowners already struggling with the most acute of cost of living crisis in decades. Her premiership was the shortest in the history of the U.K.

FILE – Britain’s Prime Minister Rishi Sunak, right, lights the candles with his wife Akshata Murty and daughters to celebrate Diwali at 10 Downing Street in London, Sunday, Nov. 12, 2023. Diwali is known as the Festival of Lights. (AP Photo/Kin Cheung, File)

When Sunak replaced Truss, he pitched himself as a stable pair of hands. He constantly reminded voters that he had warned Conservative Party members about the recklessness of Truss’s economic plan when he challenged her to succeed Johnson. The day he replaced Truss after her traumatic 49-day premiership in Oct. 2022, the Conservatives were trailing Labour by around 30 percentage points.

FILE – Britain’s Prime Minister Rishi Sunak, left, attends an in-conversation event with Tesla and SpaceX’s CEO Elon Musk in London, Thursday, Nov. 2, 2023. (AP Photo/Kirsty Wigglesworth, Pool, File)

As Treasury chief, Sunak was lauded for rolling out his COVID-19 job retention package that arguably saved millions of jobs. But that came at a cost, bringing the country’s tax burden to its highest level since the 1940s.

In his 21 months as prime minister, Sunak struggled to keep a lid on bitter divisions within his Conservative Party. One side wanted him to be much tougher on immigration and bolder in cutting taxes, while another urged him to move more to the center of politics, the space where, historically, British elections are won.

FILE – Britain’s Prime Minister Rishi Sunak, Queen Camilla, King Charles III, President of France Emmanuel Macron and Brigitte Macron during the wreath laying at the UK national commemorative event for the 80th anniversary of D-Day, held at the British Normandy Memorial in Ver-sur-Mer, Normandy, France, Thursday June 6, 2024. (Gareth Fuller, Pool Photo via AP, File)

In his concession speech, Sunak said he would serve a full term in parliament until 2029, and that he would stay on as leader until the Conservative Party has elected a successor.

“It is important that, after 14 years in government, the Conservative Party rebuilds, but also that it takes up its crucial role in opposition professionally and effectively,” he said,

Many think he may be tempted to return to the U.S. in the years to come, perhaps to pursue his interest in artificial technology.

FILE – Rishi Sunak, centre, gestures as conservative MPs greet him after arriving at the Conservative Party leadership contest at the Conservative party Headquarters in London, Oct. 24, 2022. (AP Photo/Alberto Pezzali, File)

After his school years at Winchester College, one of Britain’s most expensive boarding schools, Sunak went to Oxford University to study politics, philosophy and economics — the degree of choice for future prime ministers. He then got an MBA at Stanford University, which proved to be a launchpad for his subsequent career as a hedge fund manager at Goldman Sachs in the U.S.

FILE – An anti-Boris Johnson protester holds up a placard with an image of him and his Finance Minister Rishi Sunak, backdropped by the Elizabeth Tower, known as Big Ben, and the Houses of Parliament, in London, Wednesday, Feb. 9, 2022. (AP Photo/Matt Dunham, File)

There, he met his wife, Akshata Murty, the daughter of the billionaire founder of Indian tech giant Infosys. They have two daughters. The couple are the wealthiest inhabitants yet of No. 10 Downing Street, according to the Sunday Times’ 2024 Rich List, with an estimated fortune of 651 million pounds ($815 million). They’re even richer than King Charles III, a level of wealth that many said left him out of touch with the daily problems of most people.

FILE – Britain’s Prime Minister Rishi Sunak walks back into 10 Downing Street in London Wednesday, May 22, 2024, after he announced that he is to call a General Election for July 4. Heavy rain fell during his speech. (AP Photo/Kin Cheung, File)

With his fortune secure, Sunak was elected to Parliament for the safe Tory seat of Richmond in Yorkshire in 2015. In Britain’s 2016 Brexit referendum, he supported leaving the European Union, a “leave” that came unexpectedly and that many Britons today regret.

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